Hi, I’m Yesmene —
a storyteller and creative strategist crafting immersive brand experiences through art direction, spatial design, and copywriting. Born and raised in the Sunshine State, I bring energy and vision to every concept I build.
To me, creativity is strategy, emotion, and connection. I approach every brand, campaign, and experience like a stage, considering narrative, environment, and how people move through a moment. My background in theatre shaped the way I think about storytelling, while years of building vision boards for my “dream life” trained me to translate abstract ideas into tangible outcomes. Design is where those instincts meet execution.
A quote I live by: “We aren’t saving lives, but we are helping the world better understand them.”
Let’s create something that moves people, because the best designs don’t just tell stories, they create them.
I’ve had the opportunity to collaborate with a wide range of clients, from global brands to local businesses. Each project has helped me refine my skills as a storyteller, designer, and strategist, always focused on delivering tailored, impactful solutions.
